MOTION
INTERACTIVE EXPERIENCE
BDO Digital
If you don’t design your own voice, someone else will define it for you.
It was a creative playground within a corporate framework- an opportunity to experiment with tone, rhythm, and disruption.
After the acquisition by BDO Digital, the challenge was to reposition the studio’s identity within a larger corporate ecosystem. Instead of following a conventional website structure, we introduced an interactive onboarding experience at the entry point.
What I Did
Design & animation
Sector
Digital Experience
Created Under
BDO Digital
The visual direction later expanded beyond the initial onboarding layer, informing additional assets across the new BDO Digital website.
The motion language and graphic tone helped define the creative unit’s digital presence, establishing a distinct rhythm and character that reflected its innovative mindset.
